Ruby Business Platform
Ruby's easy, template-driven system allows your team to manage your company's electronic content, e-commerce catalog, and email communications more intelligently and efficiently. The non-technical staff who write your content directly control it – and your organization gets to maximize creativity within strict brand and content guidelines.
Ruby was designed from the ground-up with the flexibility to precisely implement our design partner's creative, but the power of a full-fledged enterprise-class software management system.
With point and click content personalization, variable editing rights, content expiration, automatic content updates, and other powerful features, RubyContent rivals applications costing ten times as much.
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Template driven system
Most content management systems claim to be template-driven, but still require users know how to program HTML. We've eliminated all that, and developed a system anyone can use. With RubyContent, the people in your organization who write the content control it directly -- with no coding required, bypassing IT and programmer resources, decreasing the resources required, and improving efficiencies. More important, Ruby templates maximize creativity within a controlled environment -- enabling maximum impact while ensuring every page adheres to established brand and content guidelines.
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Personalization and customization
RubyContent allows you to ensure every piece of your content is delivered to the right reader at the right time in the right format -- all from a centralized point-and-click control console.
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Editorial control
RubyContent comes with the key features you need to ensure editorial control: automated content routing -- to allow key managers to approve content before it goes live; permission-based access -- so only certain people edit certain sections of your site; and administrator overrides -- enabling senior editors to make changes directly to the site.
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Dynamic content sourcing
RubyContent is easily configured to pull real-time data from disparate sources -- including other web sites and Excel spreadsheets -- using data sources ranging from XML to RSS to SOAP and REST, enabling you to eliminate much of the work that used to go into manually maintaining information pages for customers, employees, and business partners.
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Automated updates and expirations
Authors can define when a piece of content should go live or be removed from the site. Or, the system can be configured to automatically remove or subordinate content when new content is added. These automated updates can be configured to cascade through the website. For example, if a new article is added to the site, and only two headlines are supposed to appear on the home page, the system will automatically update the headlines accordingly.
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Multi-lingual content management
Leveraging the Internet as the world's first truly global business medium, RubyContent provides complete multiple language integration -- enabling the management of website content in nearly any written language.
Interested in learning more? Schedule a demo today
All New Media Browser
Quickly upload and insert images into your website using Ruby's new media browser. Easily find existing images and view as a list or gallery. Drag and drop image thumbnails into custom directories to keep files organized.