50 United Nations Plaza: RubyContent-powered website

50 United Nations Plaza is the first Foster + Partners residential project in the U.S., a timeless and modern tower designed by one of the world’s most esteemed architects.

 

RubensteinTech partnered with Pentagram to develop a teaser site to announce the property and, more recently, a complete microsite to promote it. The site features a responsive design that resizes to fit desktop, tablet, and mobile screen resolutions. A number of full-screen slideshows reveal the building, neighborhood, and views. Visitors can also explore an interactive map of the neighborhood, view available floorplans, and submit their contact information. 

 

Said the team at Foster+Partners, "The quality of design directly relates to the quality of living. We set out to create the most fantastic residential building--the place you want to come home to."

RubensteinTech and Pentagram have built more than ten high-end websites for leading NYC developers.