Your website is one of the first places people go to learn more about your firm and lawyers. In today's 24/7 digital world, it’s also one of the only places where you have complete control over the content and messaging, giving law firms a powerful opportunity to tell stories and enhance their brands. Using case studies from in and outside the legal industry, our speakers will provide a roadmap for planning and showcasing compelling content and cover how to obtain more traction on practice descriptions, bios, video, thought leadership and blogs; how to develop a news section that clients and reporters will read; and how to use analytics to drive increased engagement.
Rubenstein Technology Group
Having a consistent voice and message across all of your customer touch points is crucial. Scott Milano of Tanj Branding provides a guide.